MEDIA, ENTERTAINMENT & COMMUNICATION

ALL ABOUT THAT BASE

Whether you’re a broadcast network, telecommunications, or advertising agency executive, your objective is the same – to increase revenue, grow and retain your customer base and maximize profitability.

KEEPING UP TO DATE

As today’s media and entertainment industry transforms at a rapid pace, it’s become increasingly difficult to respond to current market trends. To truly capitalize on the new digital marketplace and connected consumer, media and entertainment leaders require accessible, real-time and reliable data.

STAY IN THE LOOP WITH DOMO

Domo transforms the way you manage your business by connecting directly to your different sources of data, so you can have the information you require, right at your fingertips. From campaign profitability to customer and fan revenue to CSAT and retention scores, Domo helps you see the information you need, exactly the way you want to see it.

Maximize brand and campaign profitability
Extend reach and frequency
Improve paid social performance
Increase customer acquisition and loyalty

ANY BUSINESS. ANY ROLE.

Agencies

It can take days to aggregate data from multiple data sources – from TV to SEM to paid social. Domo solves that problem by bringing all your data into one intuitive platform, making it easy to close the loop.

Track paid media analytics
Set alerts for changes in SEO or SEM
Follow linear performance metrics

Broadcast

Domo connects to hundreds of data sources and pulls them into a single view to help broadcast executives increase reach and ad revenue while outsmarting the competition.

Track media ratings and social engagement in real-time
Monitor online video views
Calculate revenue per visit
See ad yield

Publishers

In today’s digital world, the publishing industry faces huge hurdles. Domo gives you an edge by pulling all your key metrics into a single platform, in real-time.

Drive ad yield
Track engagement per visitor
Show definitive ROI

Sports & Gaming

From measuring merchandise sales to sponsorship revenue to game day attendance, you need the right information at the right time to retain your audience. With Domo you can:

Drive merchandise and concession sales
Track ROI on marketing spend
Compare game day attendance
Follow TV ratings in real-time

Telecom

You need CSAT scores, subscriber revenue and more in real-time. Domo puts you way ahead of customers and clients by connecting to all your data, in real-time and creating beautiful visualizations you can’t wait to share.

Compare customer conversion, growth and attrition rates
See marketing ROI
Track gross renewals
Improve subscriber upsells